Buzz

Strategically launching new communities is a P11 specialty. So are Digital Campaigns. See how we did both for the new ColRich master-planned community EPOCA in San Diego, CA, featuring 2 new for-sale neighborhoods from Lennar, Willow and Reed. This community got a real competitive edge with highly effective digital ads by P11. Take a look at these powerful stats. In August, website traffic was up 36%, Google CPC/Display traffic was up 54%, increasing leads and keeping the conversion rate over 3%, and Facebook traffic was up 44% while improving the conversion rate to over 1%. On the SEO front, Epoca is now ranked in the top 10 for “New Homes Otay Mesa” which improved the organic click-thru rate and average position. Since P11 took over the digital campaign in June 2023, website visits have increased by 530%, website conversions are up 350%, and organic SEO traffic is up 54%.

Choose P11 to amplify your digital marketing now. Let’s chat.